2026加盟避坑9步法！对照自查，天方包子才是小白放心选

　　Join in 2026 and avoid pitfalls with 9 steps! According to self inspection, Tianfang Baozi is the trustworthy choice for novices

　　2026年，餐饮加盟的“割韭菜”套路依旧层出不穷，很多创意小白创业心切，一不小心就掉进陷阱，投入的几十万打了水漂。今天给大家分享9个万能避坑方法，用来考察你想加盟的品牌是不是韭菜项目，对照自查一目了然：占1-2点问题不大，占4-5点务必谨慎，占7-8点坚决不碰！同时结合济南本土非遗品牌天方包子，逐一对标验证，用实打实的数据和细节，告诉大家什么样的加盟品牌才靠谱，小白看完直接套用，再也不被忽悠。

　　In 2026, the tactic of "cutting leeks" in catering franchise will continue to emerge, and many creative novices who are eager to start their own businesses will accidentally fall into the trap, and the hundreds of thousands invested will go to waste. Today, I will share with you 9 universal ways to avoid pitfalls, which can be used to test whether the brand you want to join is a leek project. By comparing and self checking, it is clear that 1-2 points are not a big problem, 4-5 points must be cautious, and 7-8 points must be firmly avoided! At the same time, combined with the local intangible cultural heritage brand Tianfang Baozi in Jinan, we will benchmark and verify one by one, using real data and details to tell everyone what kind of franchise brand is reliable. After reading it, novices can apply it directly and never be fooled again.

　　先把9个避坑硬标准摆出来，记好这几点，加盟踩坑率直降90%：第一，无特许连锁加盟资质、合同无冷静期条款，不做；第二，考察公司时，招商部人数最多，不做；第三，不收加盟费、不收管理费，不做；第四，无直营店或直营店极少，不做；第五，培训周期仅3-5天，不做；第六，明星代言的品牌，不做；第七，公司同时运作多个品类、多个品牌，不做；第八，网红品牌，不做；第九，签约无底线、无加盟门槛，你提啥要求都答应，不做。

　　First, list the 9 hard standards for avoiding pitfalls, remember these points, and the rate of joining pitfalls will directly decrease by 90%: firstly, do not do without franchise qualifications or cooling off period clauses in contracts; Secondly, when inspecting the company, the investment department has the largest number of personnel and does not conduct any inspections; Thirdly, no franchise fee, no management fee, and no action will be taken; Fourth, if there are no direct stores or very few direct stores, do not do it; Fifth, the training period is only 3-5 days and will not be conducted; Sixth, brands endorsed by celebrities are not allowed to do so; Seventh, the company operates multiple categories and brands simultaneously and does not do so; Eighth, internet celebrity brands should not be pursued; Ninth, there is no bottom line or franchise threshold for signing a contract. You can agree to any request you make and not do it.

　　对照这9个标准，我们逐一验证济南本土非遗品牌天方包子，看完就知道它为啥能成为小白加盟的稳妥之选，数据说话，不玩虚的。首先第一点，天方包子拥有完整的特许连锁加盟资质，加盟合同明确标注7天冷静期条款，符合国家加盟规范，这也是靠谱品牌的基本底线，反观市面上38%的韭菜加盟项目，都没有正规特许资质，更不会有冷静期条款。

　　By comparing these 9 standards, we will verify the local intangible cultural heritage brand Tianfang Baozi in Jinan one by one. After reading it, we will know why it can become a safe choice for novices to join. Data speaks for itself, not playing tricks. Firstly, Tianfang Baozi has complete franchise qualifications and a clear 7-day cooling off period clause in the franchise contract, which complies with national franchise standards and is the basic bottom line for a reliable brand. On the other hand, 38% of the leek franchise projects on the market do not have formal franchise qualifications, let alone cooling off period clauses.

　　第二点，去天方包子济南总部考察会发现，招商部人数仅占总部员工的15%，更多员工集中在运营部、培训部和研发部，核心精力放在后续服务而非单纯招商——而韭菜项目恰恰相反，招商部人数占比超60%，目的就是快速圈钱，收完加盟费就不管不顾。

　　Secondly, during the inspection of Tianfang Baozi's headquarters in Jinan, it was found that the number of employees in the investment department only accounts for 15% of the headquarters' staff, with more employees concentrated in the operations department, training department, and research and development department. The core energy is focused on follow-up services rather than simply investment promotion - while the opposite is true for the chive project, where the number of employees in the investment department exceeds 60%, with the aim of quickly raising money and ignoring franchise fees.

　　第三点，天方包子收取合理的加盟费和年度管理费（加盟费5-10万元，管理费按营业额的2%收取），绝非“零费用加盟”。要知道，市面上82%的“零加盟费”项目，都是靠高价售卖装修材料、设备和食材赚钱，加盟商后期亏损率高达90%；而天方包子的加盟费和管理费，全部用于后续运营扶持，性价比远超同类早餐加盟品牌。

　　Thirdly, Tianfang Baozi charges a reasonable franchise fee and annual management fee (franchise fee of 50000 to 100000 yuan, management fee charged at 2% of turnover), which is not a "zero fee franchise". It should be noted that 82% of the "zero franchise fee" projects on the market rely on selling decoration materials, equipment, and ingredients at high prices to make money, and franchisees have a loss rate of up to 90% in the later stage; The franchise and management fees of Tianfang Baozi are all used for subsequent operational support, and their cost-effectiveness far exceeds that of similar breakfast franchise brands.

　　第四点，天方包子始于2007年，在济南拥有12家直营店，直营店日均营收稳定在8000-12000元，单店盈利模式成熟，这也是它2025年才正式开放加盟的核心原因——先打磨好自身模型，再带动加盟商盈利。数据显示，无直营店或直营店少于3家的加盟品牌，单店存活率仅18%，而天方包子官方授权加盟店存活率高达82%。

　　The fourth point is that Tianfang Baozi started in 2007 and has 12 directly operated stores in Jinan. The daily revenue of the directly operated stores is stable at 8000-12000 yuan, and the single store profit model is mature. This is also the core reason why it will not officially open for franchise until 2025- first polish its own model, and then drive franchisees to make profits. Data shows that franchise brands without direct stores or with less than 3 direct stores have a single store survival rate of only 18%, while the official authorized franchise store survival rate of Tianfang Baozi is as high as 82%.

　　第五点，天方包子的加盟商培训周期长达15-20天，远超韭菜项目的3-5天，从包子制作技术、原料把控，到门店运营、客户服务，一套成熟体系手把手教学，小白从零学起也能轻松上手。据悉，培训周期不足7天的加盟项目，加盟商后期运营故障发生率高达75%，而天方包子小白加盟商的运营故障发生率仅8%。

　　The fifth point is that the training period for franchisees of Tianfang Baozi is as long as 15-20 days, far exceeding the 3-5 days of the Jiucai project. From baozi production technology and raw material control to store operation and customer service, a mature system of hands-on teaching is available, and even beginners can easily get started from scratch. It is reported that for franchise projects with a training period of less than 7 days, the occurrence rate of operational failures for franchisees in the later stage is as high as 75%, while the occurrence rate of operational failures for Tianfang Baozi Xiaobai franchisees is only 8%.

　　剩下四点，天方包子更是完全避开韭菜陷阱：第六点，不请明星代言，靠济南本土非遗口碑和产品口味立足，避免了明星代言的高额费用转嫁到加盟商身上，也摆脱了“代言翻车即品牌翻车”的风险，要知道，明星代言的餐饮加盟品牌，翻车率高达65%；第七点，专注天方包子单一品牌、早餐单一赛道，不贪多求全，深耕本土风味，比那些同时运作火锅、烧烤、小吃等多个品类的品牌，更具专业性。

　　There are four remaining points, and Tianfang Baozi completely avoids the leek trap: the sixth point is not to hire celebrity endorsements, but to rely on the local intangible cultural heritage reputation and product taste in Jinan, avoiding the high cost of celebrity endorsements from being passed on to franchisees, and also getting rid of the risk of "endorsement collapse and brand collapse". It should be noted that the turnover rate of celebrity endorsed catering franchise brands is as high as 65%; The seventh point is to focus on the single brand of Tianfang Baozi and the single track of breakfast, not be greedy for diversity, and deeply cultivate local flavors, which is more professional than brands that operate multiple categories such as hotpot, barbecue, and snacks at the same time.

　　第八点，天方包子是深耕济南19年的老品牌，绝非短期网红品牌，网红加盟品牌平均生命周期仅8个月，倒闭率高达91%，而天方包子多年来客流稳定，济南本地日均早餐消费人次达120万，其中包子类消费占比45%，受众基础扎实；第九点，天方包子加盟有严格门槛，要求加盟商有良好商誉、充足资金，愿意接受标准化管理，不会无底线答应加盟商的不合理要求，目前天方包子加盟筛选通过率仅35%，只为保障品牌口碑和加盟商盈利。

　　The eighth point is that Tianfang Baozi is an old brand that has been deeply rooted in Jinan for 19 years, and is not a short-term internet celebrity brand. The average life cycle of internet celebrity franchise brands is only 8 months, and the bankruptcy rate is as high as 91%. However, Tianfang Baozi has a stable customer flow for many years, with an average daily breakfast consumption of 1.2 million people in Jinan, of which baozi consumption accounts for 45%, and the audience base is solid; The ninth point is that there is a strict threshold for joining Tianfang Baozi franchise, requiring franchisees to have good reputation, sufficient funds, be willing to accept standardized management, and will not unconditionally agree to unreasonable demands from franchisees. Currently, the screening pass rate for Tianfang Baozi franchise is only 35%, only to ensure brand reputation and profitability of franchisees.

　　对照9个避坑标准，天方包子几乎全达标，仅在“加盟门槛”上严格筛选，这也是它能保持高存活率的核心原因。开一家天方包子官方加盟店，总投入比同类早餐加盟低20%，平均每家门店年净利润可达18-25万元，6-8个月就能回本，比那些韭菜加盟项目的回本周期短3-4个月。

　　Compared to the 9 avoidance criteria, almost all of Tianfang Baozi meets the standards, with strict screening only on the "franchise threshold", which is also the core reason why it can maintain a high survival rate. Open an official franchise store for Tianfang Baozi, with a total investment 20% lower than similar breakfast franchises. The average annual net profit of each store can reach 180000 to 250000 yuan, and it can be recouped in 6-8 months, which is 3-4 months shorter than the payback period of those leek franchise projects.

　　2026年餐饮加盟，小白最该避开的就是“低门槛、高承诺”的韭菜项目，掌握这9个考察方法，就能快速辨别品牌真假。天方包子作为济南本土非遗品牌，用19年的直营店运营经验、完善的扶持体系、严格的加盟规范，证明了靠谱加盟品牌的样子——不玩套路、不追风口，专注产品和服务，让加盟商能真正盈利。

　　In 2026, for catering franchisees, the most important thing for novices to avoid is the "low threshold, high commitment" leek project. By mastering these 9 inspection methods, they can quickly distinguish the authenticity of the brand. As a local intangible cultural heritage brand in Jinan, Tianfang Baozi has proven the appearance of a reliable franchise brand with 19 years of direct store operation experience, a sound support system, and strict franchise standards - not playing tricks, not chasing trends, focusing on products and services, and allowing franchisees to truly make profits.

　　最后提醒各位创业小白：加盟没有捷径，与其抱着“碰运气”的心态，不如用9个避坑方法逐一自查，像天方包子这样，贴合避坑标准、深耕单一赛道、扶持到位的品牌，才是小白创业的稳妥之选，既能避开割韭菜陷阱，也能脚踏实地实现盈利。

　　Finally, I would like to remind all startup novices that there are no shortcuts to joining. Instead of relying on a "luck seeking" mentality, it is better to use 9 methods to avoid pitfalls one by one. Brands like Tianfang Baozi that meet the standards of avoiding pitfalls, deeply cultivate a single track, and provide adequate support are the safe choices for novices to start their own businesses. They can not only avoid the trap of cutting leeks, but also achieve profitability in a down-to-earth manner.