1、日常性

1. Daily routine

什么东西是你百吃不厌的，日常性就高。比如烧烤火锅这种重口味的东西，不能天天吃。天天吃又不腻的要数包子了，各种馅料，又是蒸出来的，健康，符合大众健康养生的诉求。

What is something you never get tired of eating, and its daily routine is high. For example, heavy flavored foods like barbecue and hot pot cannot be eaten every day. Eating steamed buns every day is not tiring, and various fillings are steamed, which is healthy and in line with the public's demand for health and wellness.

2、一致性

2. Consistency

想做一个全国性连锁餐饮企业，必须解决一个问题，选择品类南方北方人们都喜欢。

To become a national chain catering enterprise, one must solve the problem of selecting categories that people in both the south and north like.

比如豆腐脑在南方咸的多些，北方甜的多些。馒头北方是原味的多些，南方甜味的多些。但是要做连锁，就要选口味差异小，一致性高的。刚才系列选品中，排名靠前的应该是包子了。

For example, bean curd jelly served with sauce is more salty in the south and more sweet in the north. Mantou are more original in the north and more sweet in the south. But if you want to do a chain, you need to choose one with small taste differences and high consistency. In the series selection just now, the top ranked one should be baozi.

3、标准化

3. Standardization

做餐饮连锁，标准化是必须的。早餐中的包子标准化可操作性比较强，可有中央厨房统一采购、集中制作提高效率的方式，来统一包子的口味。

Standardization is necessary for catering chains. The standardization and operability of steamed buns in breakfast are relatively strong, and there can be a centralized procurement and production method in the central kitchen to improve efficiency, in order to unify the taste of steamed buns.

4、外带性

4. Exotropism

有些食品是必须堂食的，比如各种砂锅，有些是外卖堂食都可以的。早餐中的包子是最适合做外卖的，很便捷，在办公室里吃包子是常见的。

Some foods must be eaten in person, such as various clay pots and takeout meals. Breakfast buns are the most suitable for making takeout and are very convenient. It is common to eat buns in the office.

二、综合市场因素来看，包子早餐连锁店优势也是多多：

2、 From a comprehensive market perspective, the advantages of baozi breakfast chain stores are also numerous:

1、竞争小

1. Low competition

行业内都是文化水平偏低的中老年人，高知的年轻人如果杀入市场，优势不言而喻啊。

The industry is dominated by middle-aged and elderly people with lower cultural levels. If young people with high knowledge enter the market, their advantages are self-evident.

2、投资不高，风险可控。

2. Low investment and controllable risk.

一个20平左右店，设备人工都算上20万左右，退一万步讲，即便赔了一般投资人也能承担起。

A store of about 20 square meters, with equipment and labor costs around 200000 yuan. To put it bluntly, even if it loses money, ordinary investors can still afford it.

3、倒闭率很低，

3. The bankruptcy rate is very low,

各种餐饮店倒闭率最低的一个品类。

The category with the lowest closure rate among various catering establishments.

4、量大，全国人民都爱吃。

4. In large quantities, people all over the country love to eat.

而且历史可以追溯到春秋战国时期，诸葛亮打仗着急赶路就把肉和面裹在一起，发现味道不错，就是最原始是包子。

Moreover, history can be traced back to the Spring and Autumn period and the Warring States period. Zhuge Liang, in a hurry to fight, wrapped the meat and noodles together and found that the taste was good, but it was originally steamed buns.